Explore My Work – My portifolio

Social Media Campaigns

Launch Campaign for CrossFit Box (2017)

As part of the launch of a CrossFit box, we developed a comprehensive 360º campaign alongside the creation of the brand’s visual identity manual. The strategy encompassed social media platforms, promotional actions, and print materials, leveraging the venue’s geographic location near the city’s main tourist attraction to enhance visibility.

Simultaneously, we highlighted testimonials from healthcare professionals and individuals across various age groups, emphasizing the brand’s authenticity and credibility.

Comments on the Experience
My time at Uni, a partnership I co-founded, was transformative. I managed social media, planned campaigns, and occasionally worked on design and photography. This experience challenged me and drove my personal and professional growth.

Content Creation

Captured as part of my content creation journey, using both professional cameras and mobile phones to deliver impactful visuals for diverse projects and campaigns.

2022 - NIKON D5300
Edit: Adobe Illustrator — 2022 - NIKON D5300 Edit: Adobe Illustrator

I translated the captions from three of my posts to showcase how content can engage diverse audiences. This demonstrates how I adapt communication strategies to reach a wider audience.

Year: 2023
Platform: Instagram, Facebook, Shorts
Post Type: video
My Contribution: Scriptwriting, image selection, and caption creation.

Caption Translation
"The harmony with nature is the essence of the Viverde São Pedro da Aldeia Condominium, where its projects are designed to provide well-being and a life of exceptional quality." — Year: 2023 Platform: Instagram, Facebook, Shorts Post Type: video My Contribution: Scriptwriting, image selection, and caption creation. Caption Translation "The harmony with nature is the essence of the Viverde São Pedro da Aldeia Condominium, where its projects are designed to provide well-being and a life of exceptional quality."

Explore my content created in Illustrator, Canva, and CorelDRAW, including both printed and digital materials, showcasing my versatile design skills and strategic approach.

Event Marketing

Cambaúba Tech (2022)

As part of my experience in event marketing, I had the opportunity to actively contribute to the Cambaúba Tech event in 2022. This event, open to the public, was designed to attract new students and parents, focusing on promoting investment in Educational Technology. It featured activities for children and young people aged 3 to 17. My involvement ranged from liaising with the shopping mall venue to selecting the visual identity, and I was also responsible for capturing images during the event.

Comments on the Experience
This was a project that engaged 50% of the school’s staff, requiring constant alignment and anticipation of various scenarios. It proved to be an incredibly effective strategy, as the school, with over 60 years of tradition, repositioned itself by showcasing a significant investment in educational technology, offering a fresh perspective on its brand.

Internal Event (2023)

At UNIQO Urbanismo, we hosted UNIQO Day, an internal event that brought together our teams from headquarters and branch in São Pedro da Aldeia. This event focused on aligning our future goals, reinforcing our culture, and celebrating our achievements.

I was actively involved in the pre- and post-event phases, coordinating gift selection, finalizing transportation arrangements, and managing the printed visual communication at both locations. Additionally, I oversaw the installation of our new brand logo, ensuring its seamless display throughout the event.

Comments on the Experience
Being part of UNIQO Day was a valuable experience, where I coordinated key details such as gifts and graphic materials, ensuring everything was aligned with the company’s goals.

Reports & Analytics

This section provides key metrics from Instagram and YouTube, focusing on engagement and reach.